Supplemental Market Area Tables
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    Supplemental Market Area Tables

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    Article summary

    The following tables in the Market Area worksheet can be used to supplement the Market Area Analysis. If any of the tables are not pertinent to the Valuation, you may choose to delete the table in the word report.

    Data within the following tables can either be imported from the subject data in web, hand-entered or uses dropdowns as guides.

    School District Summary

    School District information can be important detail for market sentiment, particularly for residential property types. 


    Access, Linkages and Transit

    How accessible is the neighborhood area? For urban areas, bus stop and subway station information could be important detail for property types like retail.

    Enter the latitude/longitude of the nearest transportation hub. The distance calculation formula will provide as the crow flies distance in miles. You can also overwrite the formula and change the metric from miles to SF or meters.


    Amenities

    For property types like residential or senior housing, access to certain amenities can be a critical portion of the analysis. 

    Enter the latitude/longitude of the nearest amenity. The distance calculation formula will provide as the crow flies distance in miles. You can also overwrite the formula and change the metric from miles to SF or meters. You may choose to unprotect the worksheet and hide any rows that are not pertinent or change the category to better suit your property type.


    Median Home Value and Household Income Summary

    Demographics displays often provide trade areas, but may not intersect the exact census area of the property. Use this table when the median home value and household income of the subject property may indicate gentrification or market sentiment decline.

    Use the dropdown to set your source or type in your own.


    Major Employers

    Ranked employers in a metro can indicate economic stability. Local Chamber of Commerce websites often have a good listing of employers. Make sure to include your source. 


    Market Area Comparison

    Finally, using all of the research completed for the market area, provide subjective rankings on the categories stated. You can unprotect the worksheet and hide rows or change the categories to suit your property type.



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